In the year 2024, global conversations and internet searches were dominated by two major topics: the American Presidential election and the unprecedented heatwaves experienced worldwide. Google’s annual review for 2024 confirms this trend.
Based on Google’s 2024 Year in Review, global internet users showed a significant interest in major sporting events. Top searches included the Copa America, the UEFA European Championship, and the Summer Olympics. Besides these sporting spectacles, people were curious about the untimely demise of Liam Payne, a former member of the popular band One Direction. The U.S. election also garnered a lot of attention, with President-elect Donald Trump being a highly searched personality.
Notably, the U.S. Presidential election was a recurring theme in this year’s searches. Current President Joe Biden and Vice President Kamala Harris, who was also the Democratic presidential candidate, were frequently searched.
A few distinctive terms also made it to the trending search list this year. ‘Excessive heat’, reflecting the extraordinarily high temperatures recorded globally in the summer, was one such term. Tech enthusiasts kept up their interest in Apple’s latest launches, with ‘iPhone 16’ being a popular search term. Imane Khelif, the Algerian boxer falsely accused of being a biological male at the 2024 Summer Olympics, also sparked significant internet curiosity.
Google released its detailed ‘Year in Search 2024’ report recently. To give users a comprehensive understanding of the year’s trends, Google also released an engaging video capturing some of the individuals and events that drove major trends this year.
For those interested in exploring more about the top Google trends, there’s even a feature on the top 10 songs that were searched using Google’s hum-to-search tool. This year’s data provides intriguing insights into the global mood and interests, proving the value of such information for potential investors and others.